Kylian Mbappé's "insulting China" incident continues to escalate. His current team, Real Madrid, recently defended him by shifting the responsibility, insisting that his remarks were personal opinions and did not affect partnerships. However, China responded strongly. The Central Broadcasting and Television Station of China (CCTV) stated today that Real Madrid cannot be absolved of guilt and insisted on an apology from Real Madrid before any discussion can take place. Real Madrid argued that Mbappé has freedom of speech and that the statements were theirs, unrelated to the club. Mbappé had previously posted a meme with his face merged onto the images of deceased Chinese leaders, referring to the leader as a "Chinese despot." This led to a public backlash. Despite apologies from Mbappé and the La Liga, Real Madrid has not issued a formal apology, raising questions about their attitude. The president of La Liga, Javier Tebas, and the French Football Federation have made official apologies to CCTV and Chinese diplomats, but they have not been sufficient for CCTV. CCTV called for Real Madrid not to be delusional. Despite La Liga and Tebas's apologies, CCTV accused Mbappé of insulting Chinese sentiments and argued that Real Madrid, as his club, cannot be exonerated. CCTV stated that any cooperation with the club, including sponsors like Hisense and iRobot, cannot continue until Real Madrid gives an official apology. The clash highlights how multinational sports entities must navigate controversies while respecting cultural sensitivities.